Zhejiang Xingyuan Transportation Technology presents high-performance road marking coatings at Saudi Intermobility 2025
Riyadh, Saudi Arabia - Zhejiang Xingyuan Transportation Technology Co., Ltd. showcased its full range of road marking coatings and construction equipment, specifically designed for Saudi Arabia's extreme climate conditions, at the Saudi Intermobility 2025 exhibition from December 1 to 3, with a presence at booth M61.
Saudi Arabia's Vision 2030 initiative has accelerated infrastructure projects including NEOM New City and smart city development, driving a surge in demand for high-performance road marking materials. Zhejiang Xingyuan showcased three key products: high-performance hot-melt coatings (with strong adhesion, crack resistance, weather resistance, high coverage, and excellent stain resistance), two-component (MMA) road marking coatings (suitable for heavy traffic areas and airport runways), and eco-friendly water-based coatings (low VOC emissions, fast-drying, and wear-resistant). The exhibition also featured supporting construction equipment such as hot-melt trolleys and two-component mixing tools, offering a one-stop solution from material to application.
Saudi Arabia's Vision 2030 initiative has accelerated infrastructure projects including NEOM New City and smart city development, driving a surge in demand for high-performance road marking materials. Zhejiang Xingyuan showcased three key products: high-performance hot-melt coatings (with strong adhesion, crack resistance, weather resistance, high coverage, and excellent stain resistance), two-component (MMA) road marking coatings (suitable for heavy traffic areas and airport runways), and eco-friendly water-based coatings (low VOC emissions, fast-drying, and wear-resistant). The exhibition also featured supporting construction equipment such as hot-melt trolleys and two-component mixing tools, offering a one-stop solution from material to application.
During the exhibition, the company held in-depth discussions with multiple local Saudi contractors and municipal representatives, highlighting the accelerating market demand for high-quality road marking materials. In the future, Zhejiang Xingyuan plans to expand its presence in the Middle East, leveraging its technological advantages to support infrastructure upgrades in Saudi Arabia.
About Zhejiang Xingyuan Transportation Technology Co., Ltd.:
Zhejiang Xingyuan Traffic Technology Co., Ltd., a member of the Zhejiang Highway Association, was founded in 2022 with its production base in Changxing, Zhejiang. Leveraging three decades of core technology expertise, the company specializes in developing and supplying road marking solutions worldwide. Its flagship MATE STAR® product line features ISO 9001-certified hot-melt coatings, cold paints, two-component coatings, and marking equipment, serving over 50 countries across Asia, Africa, and the Middle East.
